Alcohol advertising works inside tight platform and legal limits, which makes it a useful category to study. The directory includes craft breweries like Garage Project, Stone & Wood and 4 Pines Brewing, spirits and gin makers such as Four Pillars, Monkey 47 and Archie Rose, wine subscriptions like Naked Wines, Bright Cellars and Firstleaf, and large beverage groups including Suntory, Asahi and Sapporo. Their ads show how brands build desire and loyalty while staying within age-gating and content rules.
4 Pines Brewing Company is a Manly-founded craft brewery established in 2008 by Jaron Mitchell. The brand pioneered direct online beer delivery in Australia and built a strong DTC loyalty base before being acquired by AB InBev via ZX Ventures in 2017, and subsequently included in the CUB sale to Asahi in 2019.
8 Wired Brewing is a New Zealand craft brewery known for its hop-forward and barrel-aged beers. It sells through retail, bars, and distribution across New Zealand and abroad. The brand advertises across Meta placements to reach craft beer drinkers.
Archie Rose Distilling Co. is a Sydney craft distillery founded by Will Edwards in 2014, opening in Rosebery in 2015 as the city's first independent distillery in over 160 years. Australia's most highly awarded distillery, it built one of the country's strongest DTC spirits businesses through barrel ownership programs and limited-release drops. Also searched as Archie Rose Distilling.
Asahi Breweries traces its origins to 1889 in Osaka. The brand's 1987 launch of Asahi Super Dry — Japan's first dry beer — transformed the global lager market. Asahi is Japan's largest beer company by volume and has expanded internationally through premium acquisitions including Peroni, Grolsch, Pilsner Urquell, and Meantime. Super Dry remains the global flagship.
Balter Brewing is an Australian craft brewery producing beers including XPA, lager, and IPA styles. Founded on the Gold Coast, the brewery is known within the craft beer category for its can-focused range sold through retail and hospitality channels. Balter advertises across Meta placements.
Banhez is an Oaxacan ensemble mezcal blending Espadin and Barril agave varieties. Its artisanal production and terroir storytelling have built a loyal following among mezcal enthusiasts in Mexico, the US, and Europe. Also searched as Banhez.
Behemoth Brewing is a New Zealand craft beer producer based in Auckland, known for its bold branding and range of IPAs, lagers, and specialty ales. It sells through retail, bars, and its own online store. The brand advertises across Meta placements to reach craft beer drinkers.
Berliner Brandstifter was founded in 2009 by Vincent Honrodt, whose family has produced spirits for nearly a century. Based in Berlin, the brand grows its botanicals (elderflower, mallow, woodruff) on the city's own Speisegut farm, creating a genuine Berlin terroir. Products are internationally award-winning, sold DTC and globally. Also searched as Berliner.
Betty Booze is a line of premium low-alcohol (4.5% ABV) sparkling ready-to-drink cocktails launched in July 2023 by Blake Lively as an extension of her non-alcoholic mixer brand Betty Buzz. The debut range includes three 12oz can flavors: Sparkling Tequila with Lime Shiso, Sparkling Tequila with Oak Smoked Lemonade, and Sparkling Bourbon with Apple Ginger Sour Cherry, retailing at $14.99 for a 4-pack. Betty Booze launched in key US markets with rapid national expansion through Total Wine and other major off-premise retailers. The brand sits in the premium spirits-based RTD segment, competing against category leaders like High Noon and Cutwater. In 2025, the brand expanded with its first vodka RTD range. The brand's dual presence — premium craft flavors paired with Blake Lively's lifestyle platform — positions it above mass RTD but below ultra-premium canned cocktail brands. Also searched as Betty.
Bev is a food-beverage brand selling canned wine, including rosé and other varietals, marketed with a design-forward, approachable positioning. Products are sold direct-to-consumer online and through select retailers. The brand advertises across Meta placements.
Birra del Borgo is an Italian craft brewery founded in 2005 by Leonardo Di Vincenzo in Borgorose, Rieti. A pioneer of the Italian craft beer movement, the brewery became known for experimental ales using Italian agricultural ingredients — tobacco, hemp, saffron — and for building a DTC subscription and gifting community before acquisition by AB InBev in 2016. The brand retains its artisan narrative and independent creative identity within the AB InBev portfolio. Also searched as Birra.
Bodegas Muga is a family Rioja winery founded in 1932 by Isaac Muga and Aurora Caño in Haro, La Rioja. The only winery in Spain with its own cooperage and barrel-making masters, Muga's emphasis on traditional craft and family continuity drives a strong wine tourism offer, high-LTV DTC subscriber base, and affluent global export market. Also searched as Bodegas.
Bols is the world's oldest distillery brand, founded in Amsterdam in 1575. The brand produces Dutch genever, liqueurs, and cocktail spirits, and operates the House of Bols cocktail experience in Amsterdam. Bols has modernised its marketing through bartender community programmes and cocktail-culture content, maintaining relevance while trading on extraordinary heritage.
BrewDog was founded in 2007 by James Watt and Martin Dickie in Ellon, Scotland, starting with a beaten-up van selling beer at farmers' markets. The brand pioneered Equity Punk crowdfunding, raising millions from 200,000+ shareholders, and grew to 14 countries with over 100 bars globally. In 2025-2026 the brand began a strategic investment review.
Bright Cellars (brightcellars.com) was founded in 2013 by MIT graduates Richard Yau and Joe Laurendi in Milwaukee, WI. The brand uses an algorithm and palate quiz to match subscribers with personalized wine recommendations. Acquired by Full Glass Wine in 2024 and merged with Winc.
Casa Dragones is a San Miguel de Allende-based ultra-premium small-batch tequila brand led by Master Tequilera Bertha González Nieves. Known for its Blanco and Joven expressions, it targets the luxury on-premise and gifting market globally. Also searched as Casa.
Casa Ferreirinha is the Douro's most storied wine estate, built on the legacy of Dona Antónia Adelaide Ferreira. The estate is the home of Barca Velha, Portugal's most prestigious and collectible wine. Now owned by Sogrape, the brand operates a DTC web store and wine-club programme, making its range of Douro and Port wines accessible to consumers worldwide alongside the ultra-rare Barca Velha releases. Also searched as Casa.
Cocalero is a herbal spirit created in 2013 using 17 botanicals including decocainized coca leaf, guarana, juniper, and ginseng. The distinctive bright green liqueur is positioned as the spirit of Andean party culture. Its German market launch combined on-trade bar seeding with a DTC channel. Also searched as Cocalero.
Concha y Toro is Chile's largest and the world's most-distributed wine company, founded in 1883. Its DTC channel descorcha.com ships bottles direct to consumers in Chile, Brazil, and Mexico, backed by the globally recognised Casillero del Diablo brand. Also searched as Concha.
Coopers Brewery is an Australian brewing company producing a range of beers including pale ales, lagers, and stouts, as well as home brewing kits. Founded in 1862 in Adelaide, it is one of Australia's oldest family-owned breweries and remains independently run. Coopers advertises across Meta placements.
Craft Gin Club was founded in January 2015 by Jon Hulme and John Burke. It grew to become the UK's largest gin subscription with over 100,000 members, delivering a curated craft gin bottle alongside cocktail kit, snacks and a glossy magazine each month. In 2026 the brand rebranded as The Curious Drinker to expand beyond gin into rum, tequila and whisky. Also searched as Craft.
Cushwa Brewing Company is a craft brewery, based on its name suggesting a regional independent operation in the beer category. It positions itself within the craft beer segment, typically sold through taproom and local distribution. Specific details on its founding and headquarters were not confidently identifiable.
Elder Pine Brewing is a craft brewery producing beer, based on its name suggesting a regional independent brewing operation. It positions itself within the craft beer category, likely selling through taproom and local distribution. Specific details on its founding and headquarters were not confidently identifiable.
Elsburn is a German single malt whisky brand produced by the Blaue Maus distillery, positioned within the craft and independent whisky category. It is sold through specialty spirits retailers and online, targeting whisky enthusiasts seeking non-Scottish single malts.
Emiliana Organic Vineyards is Chile's leading organic wine estate, spun off from Concha y Toro in the late 1980s. Holding biodynamic Demeter and USDA organic certifications, it is recognised as the world's largest organic winery, selling DTC and through global natural wine retail. Also searched as Emiliana.
Empathy Wines was a direct-to-consumer wine brand co-founded by Gary Vaynerchuk in 2019. The brand scaled almost entirely on social media content rather than paid media, leveraging Gary Vee's audience. Constellation Brands acquired the company in 2020. Also searched as Empathy.
Herdade do Esporão is an Alentejo estate winery founded in 1973, now Portugal's most certified organic producer with 635 hectares across Alentejo and the Douro under organic certification. The brand sells DTC via a wine-club subscription model, ships internationally, and hosts agritourism experiences on the estate. Its signature Reserva and Monte Velho lines are international award-winners.
Estrella Damm is Barcelona's premium beer brand, founded in 1876 by August Kuentzmann Damm. The brand is famous internationally for its 'Mediterráneamente' annual short-film campaign series, featuring celebrity casts and Mediterranean lifestyle narratives that have made it a reference point for content-led brand advertising globally. Also searched as Estrella.
Firstleaf (firstleaf.com) was founded in 2016 in Napa, CA by Philip James and Erik Steigler. The brand uses AI-powered personalization matched to subscriber taste profiles, delivering internationally sourced wines including multiple award-winning bottles. Claims to be "America's #1 Awarded Wine Club."
Flaviar is a membership-based online retailer specializing in spirits, particularly whiskey, offering tasting boxes, subscriptions, and rare bottle access. It sells directly to consumers through e-commerce, positioning itself as a discovery and education platform for spirits enthusiasts.
Flying Dog Brewery is a craft brewery based in Frederick, Maryland, known for its irreverent branding and range of ales and lagers. Founded in 1990 in Colorado before relocating to Maryland, it positions itself as an independent craft brewer with distinctive artwork and marketing. Its beers are distributed regionally and nationally.
Four Pillars Gin is a Yarra Valley craft gin brand founded by Matt Jones, Stuart Gregor, and Cameron Mackenzie in 2013. It became Australia's most-exported spirits brand and built a DTC ecosystem of memberships, distillery tastings, and limited-release drops before Lion acquired 50% in 2019 and 100% in 2023. Also searched as Four.
Garage Project is an independent Wellington craft brewery founded in 2011 by brothers Ian and Pete Gillespie and Jos Ruffell. Known for 300+ experimental recipes spanning lagers, IPAs, sours, and wild ferments, they operate three sites and sell via a DTC webstore that turns every limited drop into a collector event. Also searched as Garage.
González Byass is a Jerez de la Frontera-based Spanish sherry and wine company founded in 1835 by Manuel María González Angel and his British agent Robert Blake Byass. Best known as the producer of Tío Pepe, the world's best-selling fino sherry, the family-owned company has expanded from sherry into premium Spanish wines, brandy, and a global distribution network. The DTC channel includes a wine club, cellar-door experiences, and premium gift boxes targeting both Spanish wine enthusiasts and international export buyers. Also searched as González.
Good George Brewing is a Hamilton, New Zealand craft brewery founded in 2011, operating out of a converted St George's church in Frankton. The brand produces beer, cider, gin, vodka, and cocktails, distributed to 700+ NZ retailers and supported by five hospitality venues across Hamilton, Cambridge, and Bay of Plenty.
Good Pair Days is an Australian online wine retailer offering personalized wine subscriptions based on customer taste profiles. It sells directly to consumers through e-commerce, positioning itself as a data-driven, curated wine discovery service.
Grupo Osborne is a Spanish sherry, brandy, and spirits company founded in 1772 by Thomas Osborne Mann in El Puerto de Santa María, Cádiz. One of Spain's most iconic heritage brands, Osborne is internationally recognised for its black bull roadside silhouettes across Spain and for its Brandy de Jerez and classic sherries. The group has developed a DTC gifting and export channel for premium spirits and wine, with cellar-door experiences supporting brand tourism and high-value direct sales. Also searched as Grupo.
Haus is a Sonoma-based low-ABV aperitif brand co-founded in 2019 by Helena Price Hambrecht and Woody Hambrecht. It built 100K+ email subscribers via referral before launch and pioneered the US DTC aperitif category. After Constellation Brands withdrew a $10M funding round in 2022, Haus nearly shuttered but was acquired by CPG incubator The Naked Market and resumed operations.
Heaps Normal is an Australian food and beverage brand producing non-alcoholic craft beer, founded in 2020 and positioned within the growing low- and no-alcohol beverage category. The brand sells through retail and online channels and advertises via Meta placements targeting the sober-curious market.
Hendrick's Gin is a Scottish premium gin brand owned by William Grant & Sons, distilled in Girvan, Scotland with cucumber and rose infusions as its signature botanicals. Known for its distinctive apothecary-style bottle, it is sold globally through liquor retailers, bars, and online channels.
Estrella Galicia (Hijos de Rivera) is a Galician premium beer brand founded in 1906 in A Coruña by José María Rivera Corral. One of Spain's most respected independent family breweries — now in its fifth generation — the brand is known for limited-edition collectible DTC tin campaigns, Spanish football and motorsport sponsorships, and €886 million turnover in 2024. Also searched as Hijos.
Hite Jinro is the force behind Jinro, the world's highest-volume spirits brand, and Hite Beer, one of Korea's leading lagers. The company's marketing combines mass-reach TV campaigns with influencer and K-pop celebrity tie-ins, reaching both domestic consumers and a growing global Korean diaspora. Also searched as Hite.
In Good Taste is a food-beverage brand selling wine and beverage products, positioned around approachable, everyday drinking occasions. It sells through retail and direct-to-consumer channels and advertises across Meta placements.
Founded in Still Bay, Western Cape in 2011 by Lorna Scott, Inverroche is the pioneer of South Africa's craft gin movement, distilling gins infused with fynbos — the unique floral biome endemic to the Western Cape. The brand now exports to over 20 markets globally. Also searched as Inverroche.
Kyrö Distillery is a Finnish craft spirits producer known for rye whisky and rye-based gin, founded by a group of friends in the Sastamala region. The brand emphasizes its unconventional rye-grain approach within the craft spirits category, sold through liquor retailers, bars, and online internationally.
Liquor Loot was founded in 2016 by Sydney entrepreneur Joel Hauer, initially as Whisky Loot before expanding to Gin Loot and consolidating under Liquor Loot in 2021. The brand pioneered the spirits discovery subscription model in Australia, delivering 60ml premium spirit samples monthly. Following administration in March 2024, Liquor Loot was acquired by Just Wines Australia Group for $1.2 million, marking a continuation under new ownership. Also searched as Liquor.
Mac's Brewery is a New Zealand craft beer brand producing a range of ales and lagers sold through supermarkets, bottle stores, and bars across New Zealand. It is one of the longer-running craft beer labels in the New Zealand market. The brand advertises across Meta placements to support retail sales.
Macchu Pisco is a premium Peruvian pisco brand founded in 2006 by Peruvian-American sisters Melanie and Lizzie Asher. Melanie serves as CEO and master distiller (Harvard MBA graduate), with the brand producing super-premium pisco from pesticide-free Quebranta grapes. Products include Macchu Pisco, La Diablada, and Ñusta. The brand is stocked at Nobu, Daniel Humm, and Eric Ripert restaurants. Also searched as Macchu.
Maker Wine is a food-beverage brand selling canned and bottled wine products marketed for convenience and portability. The brand targets consumers seeking casual, on-the-go wine options and sells direct-to-consumer and through retail. It advertises across Meta placements.
Founded in 1980 in Maseru, Lesotho as a joint venture between the Lesotho National Development Corporation, South African Breweries and the Commonwealth Development Corporation, Maluti Mountain Brewery is the Kingdom's national brewer. Now an AB InBev subsidiary (39% stake) with 51% government ownership via LNDC, the brewery produces Maluti Premium Lager using pure mountain spring water alongside licensed AB InBev brands. Also searched as Maluti.
Monday Distillery is a food and beverage brand producing non-alcoholic spirits designed as alternatives to traditional gin and other liquors. The Australian brand sells direct-to-consumer and through retail, advertising via Meta placements to health-conscious and sober-curious drinkers.
Monkey 47 is a Schwarzwald Dry Gin produced in Loßburg, Black Forest, founded by Alexander Stein around 2010. With 47 botanicals sourced partly from the Black Forest, the gin achieved international cult status and was acquired by Pernod Ricard. Sold globally through premium retail, gastronomy and DTC. Also searched as Monkey.
Monteith's Cider is a New Zealand beverage brand producing a range of fruit and apple ciders, part of the broader Monteith's brewing lineage sold through supermarkets, bottle stores, and bars across New Zealand and Australia. It competes in the mainstream craft cider segment. The brand advertises across Meta placements to support retail sales.
Naked Life Non-Alcoholic Spirits is a Melbourne-founded brand established in 2019 by David Andrew. Positioned as Australia's top-selling non-alcoholic RTD cocktail brand, it sells through its own DTC website and major supermarkets including Woolworths. The brand has expanded to the US through a distribution deal with Molson Coors. Also searched as Naked.
Naked Wines is a UK-founded wine subscription where members ('Angels') pre-fund independent winemakers in exchange for exclusive wines at below-retail prices. The model creates a community stake in the supply chain and operates across US, UK, and Australia. Also searched as Naked.
Founded in 1842 by Dutch merchant Eduard Niepört, Niepoort is a family Port and Douro wine producer now led by Dirk Niepoort — a global icon of the natural and fine wine world. Known for avant-garde Douro table wines (Redoma, Charme, Batuta) alongside classic Port production, Niepoort has cultivated an international cult following among sommeliers and serious wine collectors, with a growing DTC and fine-wine-club operation.
Bodega Norton is one of Argentina's oldest wineries, founded in 1895 by British engineer Edmund Norton in Luján de Cuyo, Mendoza. Now owned by the Swarovski family, it produces premium Malbec and Torrontés sold DTC and across global export markets.
Old Mout Cider is a New Zealand-origin cider brand known for fruit-flavored ciders such as feijoa and passionfruit blends, sold widely across New Zealand, Australia, and the UK through supermarkets, bars, and bottle stores. It is part of a major international brewing group's cider portfolio. The brand advertises across Meta placements to support retail distribution.
Panhead Custom Ales is a New Zealand craft brewery based in Upper Hutt, known for its custom-branded cans and range of ales and lagers. It sells through retail, bars, and its own taproom. The brand advertises across Meta placements to build awareness among craft beer drinkers.
Pantalones Organic Tequila is a 100% certified organic blue Weber agave tequila brand co-founded by Matthew and Camila McConaughey and launched in October 2023. The brand followed the end of Matthew's partnership with Wild Turkey bourbon, marking a shift to a brand he and his wife own fully. The name — Spanish for 'pants' — anchors a humor-first brand identity built on the couple's willingness to poke fun at themselves (the launch campaign was titled 'Buckle Up' and featured the McConaugheys on a bicycle, pants-optional). The tequila is produced at a certified organic, family-owned distillery in Amatitán, Jalisco, using 4th-generation-farmed agave from Magnocampo. Three expressions launched at accessible luxury price points: Blanco ($45), Reposado ($50), and Añejo ($55). The brand is a member of 1% for the Planet, donating a portion of each bottle to environmental nonprofits. Also searched as Pantalones.
ParrotDog is a New Zealand craft brewery based in Wellington, producing a range of beers including pale ales, IPAs, and seasonal releases. It sells through retail, bars, and its own taproom. The brand advertises across Meta placements to reach craft beer drinkers.
Peckham's Cider is a New Zealand cidery based in Hawke's Bay that produces apple and pear ciders using regionally grown fruit. It sells through retail, on-premise, and direct channels within New Zealand's craft cider market. The brand advertises across Meta placements to support its retail and hospitality distribution.
Pisco Portón is distilled at Hacienda La Caravedo in Ica, Peru, which claims the title of world's oldest continuously operating distillery (established 1684). Using pure Quebranta grapes and traditional copper pot stills, it is positioned as pisco's international luxury ambassador, sold DTC and through premium spirits retailers globally. Also searched as Pisco.
Plonk Wine Club, founded in 2010 by Etty Lewensztain in Los Angeles, focuses exclusively on organic, biodynamic, and sustainably farmed wines from small producers and lesser-known regions. The subscription ships curated mixed cases with tasting notes and producer stories. Also searched as Plonk.
Prova de Portugal (provaportugal.com) is a DTC wine curation platform based in Porto, building experience-led wine boxes around independent Portuguese producers. The brand targets wine enthusiasts and gift-givers seeking authentic, narratively rich Portuguese wines beyond supermarket staples. Also searched as Prova.
Punchy was founded in London in 2018 by Paddy Cavanagh-Butler and Charlie Hobhouse. The brand creates ready-to-serve cocktail mixers and low-ABV canned cocktails, targeting health-conscious social drinkers who want a sophisticated drink without full-strength alcohol. Known for rum-punch origins in 4% and 0% ABV variants.
Quintay is a Casablanca Valley boutique winery producing premium cool-climate wines — principally Sauvignon Blanc, Chardonnay, and Pinot Noir. It operates a direct wine-club model alongside retail and on-premise channels.
Bodegas Ramón Bilbao is a Rioja winery founded in 1924 in Haro, La Rioja, by Ramón Bilbao Murga. Acquired by the Diego Zamora Group in 1999, the brand celebrated its centenary in 2024. It is recognised as a pioneer in DTC wine subscriptions and digital gifting among Spanish premium wine producers, combining traditional Rioja craft with modern direct-to-consumer marketing. Also searched as Ramon.
Rochdale Cider is a New Zealand cider producer selling craft and traditional apple ciders through retail and hospitality channels. The brand sits within New Zealand's growing craft cider category, competing alongside other regional cider makers. It advertises across Meta placements to build brand awareness.
Roner was founded in 1946 by Gottfried Roner in Tramin, South Tyrol. Now managed by the third generation, it produces premium grappa from local wine pomace and Williams pear spirits from South Tyrolean orchards. The DTC webshop focuses on premium gifting with distinctive packaging. Also searched as Roner.
Sapporo Beer was founded in 1876 in Hokkaido by Seibei Nakagawa, making it Japan's oldest beer brand. The iconic star-label silver can has been a DTC and export staple for decades. Sapporo Holdings has built a significant North American craft beer portfolio through acquisitions including Sleeman Breweries (Canada) and Anchor Brewing (US). DTC gifting channels are an active growth area.
Siegfried Gin is a German premium dry gin distilled in the Bavarian Forest using a proprietary blend of botanicals including holy thistle. It is positioned as a craft spirit for the gin-and-tonic segment, sold through liquor retailers, bars, and online across Europe.
Siegfried Rheinland Gin is produced by Rheinland Distillers in Bonn, founded in 2014 by Gerald Koenen and Raphael Vollmar. The gin features 18 botanicals including the signature lime blossom from the Rhine Valley. Award-winning internationally, Diageo's Distill Ventures took a minority stake in 2020. Also searched as Siegfried.
Sipsmith was founded in 2009 by Sam Galsworthy, Fairfax Hall and Master Distiller Jared Brown — the first London copper-pot distillery to open in 189 years. The brand pioneered the British craft gin revival and was acquired by Beam Suntory in December 2016. It maintains a Chiswick distillery, a DTC gifting arm and an active membership community.
SirDavis is a premium American whisky created by Beyoncé Knowles-Carter in partnership with Moët Hennessy (LVMH), launched in August 2024. The brand is named in honor of Davis Hogue, Beyoncé's paternal great-grandfather and a Prohibition-era moonshiner who hid bottles in cedar tree knots for friends and community. The mash bill — 51% rye, 49% malted barley — is rare in American whisky, and production was overseen by Dr. Bill Lumsden, the award-winning master distiller behind Glenmorangie and Ardbeg. The whisky is aged in American oak and finished in Pedro Ximénez sherry casks, producing a flavor profile that bridges American rye robustness with the elegance of Japanese and Scotch whisky traditions. Retailing at $89, SirDavis launched with global availability across the US, select airports (LAX, JFK, SFO), and London, Paris, and Tokyo boutiques, instantly establishing luxury-tier positioning.
Slyrs is a German whisky distillery based in Bavaria near the Alps, producing single malt whisky along with gin and liqueurs. It positions itself as a premium German craft spirits brand, sold through specialty retailers, bars, and online across Europe.
Splash Wines is a Los Angeles-based DTC wine subscription brand that built its customer base on deeply discounted introductory 15-bottle offers. It targets value-seeking wine drinkers and uses high-volume direct-response advertising to drive new subscriptions. Also searched as Splash.
Stauning Whisky is a Danish single malt and rye whisky distillery located in western Jutland, founded by a group of friends and known for its farm-to-bottle, locally sourced grain approach. It is sold through specialty liquor retailers, bars, and online across Europe.
Stiegl is Salzburg's oldest and Austria's largest private brewery, founded in 1492 and still independently owned. Its active DTC webshop sells subscription beer boxes, limited-edition seasonal brews, and merchandise alongside the Stiegl Brauwelt visitor experience. Also searched as Stiegl.
Stone & Wood is a Byron Bay craft brewery founded in 2008 by Jamie Cook, Brad Rogers, and Ross Jurisich. Home of Pacific Ale — one of Australia's best-selling craft beers — the brand pioneered direct online brewery sales and built a loyal community following before being acquired by Lion (via Fermentum) in 2021. Also searched as Stone.
Stork Club Whiskey is Germany's first rye whiskey distillery, located in Schlepzig in the Spreewald biosphere reserve, 60km south of Berlin. Operating since 2004, with the rye whiskey focus established under current owners Steffen Lohr, Sebastian Brack, and Bastian Heuser. Won 'World's Best Rye Whiskey' at the World Whiskies Awards 2019. Also searched as Stork.
Suntory was founded in Osaka in 1899 by Shinjiro Torii. The company distilled Japan's first whisky in 1929 at the Yamazaki Distillery. Today the conglomerate owns premium whisky brands (Yamazaki, Hibiki, Hakushu, Toki), beer (The Premium Malt's), and the Beam Suntory spirits portfolio globally. DTC whisky e-commerce and gifting is a growing revenue channel.
Surely Wine is an Austin-based non-alcoholic wine brand founded in November 2020 by Ryan Hanson and Justin Mares. The brand uses dealcoholization technology to produce NA wines that genuinely replicate the taste and complexity of traditional wine — addressing the quality gap that had made non-alcoholic wine a reluctant compromise for most consumers. Surely grew via DTC subscription targeting wine lovers participating in the sober-curious movement, Dry January, and alcohol-reduction trends, positioning itself as a product for people who love wine but want to drink less. The brand has expanded into retail and broadened its SKU range to include sparkling rosé, white, and red options. Also searched as Surely.
Symington Family Estates is Porto's largest Port and Douro wine group, with brands including Graham's, Cockburn's, Dow's, Warre's, and Quinta do Vesuvio. Family-owned across five generations since 1882, the group runs a sophisticated multi-brand DTC operation with direct gifting, subscription, and fine wine programmes servicing consumers across 100 export markets. Also searched as Symington.
Teremana Tequila is Dwayne 'The Rock' Johnson's premium spirits brand, launched in 2020. Produced in the highlands of Jalisco, Mexico, the tequila hit 300,000 cases in Year 1 and surpassed 1 million cases by 2023, reaching a reported $3.5B valuation. Teremana became the model for celebrity-founded spirits brands through Dwayne's disciplined use of his own social platforms and the viral 'Teremana Monday' ritual. Also searched as Teremana.
The Whisky Club is an Australian subscription service delivering curated whisky selections to members each month. It sells directly to consumers through a membership e-commerce model, positioning itself around whisky discovery and education for enthusiasts.
Trapiche is Argentina's largest wine exporter, founded in 1883 in Mendoza. Known globally for its Malbec and Cabernet Franc, it sells DTC and through retail across over 80 countries, covering every tier from entry-level Broquel to premium Gran Medalla.
Tribe Breweries is a Goulburn, NSW-based craft beer manufacturer founded in 2015 by Jeff Doolan. It operates as both a contract brewer for other brands and as a producer of its own consumer-facing craft beer labels. Tribe is one of Australia's largest craft beer co-manufacturers, providing brewing infrastructure that underpins many of the country's independent DTC beer brands. Also searched as Tribe.
The Uncommon is the UK's leading English wine in a can, founded in 2018 by Henry Connell and Alex Thraves. The brand grows grapes on the Kent Downs and became the first UK wine company to achieve B Corp certification. Its cans carry a 79% lower carbon footprint than glass bottles, making sustainability a core commercial differentiator. Also searched as Uncommon.
Union Craft Brewing is a craft brewery based in Baltimore, Maryland, producing a range of beers sold through its taproom and regional distribution. Founded in 2012, it positions itself as a community-oriented independent brewery. It is known locally for its Maryland-focused branding and events.
Usual Wines makes 187ml single-serve wine bottles specifically designed for DTC shipping and gifting. The format eliminates glass-breakage risk, creates perfect portion sizes, and plays exceptionally well for holiday gifting campaigns on Instagram. Also searched as Usual.
Uvinum was a Barcelona-founded wine, spirits, and beer marketplace launched in 2009 by Nico Bour, Albert García, and Albert López. The platform combined a catalogue of 65,000+ products with price comparison, user reviews, and personalised recommendations — an approach that pioneered data-driven wine discovery in Spain. In 2018, Pernod Ricard acquired Uvinum and integrated it into their digital commerce platform, now operating as Drinks&Co.
Bodegas Vicente Gandía is Spain's largest Valencian winery, founded in 1885 in Chiva, Valencia. Present in over 90 countries across five continents, the family-owned estate produces wines under the Hoya de Cadenas and Castillo de Liria brands, and operates wine tourism and DTC digital channels alongside its broad distribution network. Also searched as Vicente.
Vinebox (vinebox.com) was founded in 2015 in San Francisco. The brand delivers nine premium wines in single-serving glass tubes, allowing subscribers to explore diverse varietals and regions without committing to full bottles — a discovery-first wine subscription model.
Quinta da Aveleda is a family-run Penafiel estate producing Portugal's most recognised Vinho Verde wines for over 150 years. Its Aveleda and Casal Garcia labels are global export leaders, while its DTC channel delivers subscriptions and curated cases directly to wine enthusiasts in the US and UK. Also searched as Vinho.
Vinomofo was founded in Adelaide in April 2011 by Andre Eikmeier and Justin Dry from a garage. The brand disrupted Australian wine retail with an irreverent tone-of-voice, members-only access, and email-driven flash sale deals. Vinomofo introduced many Australians to the concept of DTC wine before the category was crowded. The brand has since launched a subscription club model alongside its deal-based retail operation.
Founded in 1926 by Italian immigrant Angelo Cetto, L.A. Cetto is Mexico's largest wine producer. Based in the internationally recognized Valle de Guadalupe in Baja California, the winery produces award-winning Nebbiolo, Cabernet Sauvignon, and Petite Sirah sold DTC through its online store and boutique winery cellar door. Also searched as Vinos.
Virgin Wines is a UK-based online wine retailer offering curated wine selections, subscription cases, and a wine club membership model. It sells directly to consumers through e-commerce, positioning itself around personalized recommendations and value pricing.
Viña Santa Rita is one of Chile's oldest and most important wineries, founded in 1880. Home to the iconic 120 wine series and the historic Casa Real premium tier, it is part of the VSPT Wine Group and exports to over 70 countries. Also searched as Viña.
Viña Undurraga is one of Chile's oldest and most respected wineries, founded in 1885 by Francisco Undurraga. Known for premium Carménère, Sauvignon Blanc, and Pinot Noir, it exports globally and sells DTC via its online channel and wine tourism operations. Also searched as Viña.
Whisky Me is a whisky subscription service that sends members curated bottles and tasting notes each month, spanning single malts, blends, and rare independent bottlings. The brand targets whisky enthusiasts looking to discover new distilleries without committing to full bottles upfront. It advertises across Meta placements to grow its subscriber base.
Winc was a personalized wine subscription brand that matched customers to wines via a taste-profile quiz. It scaled aggressively on Facebook ads, went public in 2021, and filed for bankruptcy in 2023 — becoming a cautionary tale on DTC unit economics.
Windspiel is a German premium gin distillery based in the Eifel region, producing dry gin using regional botanicals. It positions itself in the craft spirits category, sold through specialty liquor retailers, bars, and online across Germany and Europe.
Wine Awesomeness was founded in 2012 by Dale Slear and Logan Lee in New York, pairing monthly wine curation with editorial content around food, music, and culture. The brand merged with Wine Insiders, which now serves its subscriber base. Also searched as Wine.
Wine Insiders is a Los Angeles-based DTC wine club founded around 2007, built on deep-discount introductory bundle offers and sommelier curation. The brand acquired Wine Awesomeness and runs both properties, shipping 200+ SKUs across price tiers. Also searched as Wine.
Wine Selectors is an Australian wine club and retailer offering curated wine selections and subscription cases sourced from Australian and international producers. It sells primarily through direct membership and e-commerce channels, positioning itself as a personalized wine discovery service.
Young Henrys is an Australian craft brewery based in Sydney producing beers such as pale ale, lager, and natural cider. The brewery is known for its Newtown taproom and sustainability-focused brewing practices, advertising across Meta placements.
Zeffer Cider is a New Zealand craft cider brand founded in 2009 by Hannah Bower and Sam Whitmore, initially producing cider in a Matakana shed before relocating to Hawke's Bay to access premium apple supply. Now NZ's largest cider producer with a 2M+ litre annual capacity, the brand exports to nine countries. Also searched as Zeffer.
Familia Zuccardi is a Mendoza-based premium winery founded in 1963, named World's Best Winery by Decanter in 2019. It produces acclaimed organic and biodynamic Malbec from Valle de Uco, selling DTC through cellar-door experiences and its online store.
Because direct claims and some targeting options are restricted, alcohol creative leans on craft, origin and occasion. Craft breweries tell stories about flavor experiments, limited releases and local culture, inviting fans to try the next batch. Distillers like Four Pillars and Archie Rose emphasize botanicals, process and cocktail serves. Wine subscription brands, including Naked Wines, Bright Cellars and Firstleaf, solve a different problem: choosing a bottle. Their ads explain how a quiz, member pricing or independent winemakers make discovery easier, and they usually promote an introductory offer. Low-ABV brands such as Haus position as a lighter, style-led aperitif. Large producers like Suntory, Asahi and Sapporo run broader brand campaigns tied to food, sport and seasons. Across the category, visuals are rich in glassware, pouring and social settings, while copy stays measured and responsible.
First note the compliance posture. Look at how brands phrase offers, whether they show consumption, and how they handle age restrictions. These choices differ by market, so check where each ad runs. Compare the story brands lead with: provenance, ingredients, craftsmanship, community, price or convenience. Craft brands often favor narrative and limited-edition scarcity, while subscription services favor ease and value. Study the call to action. Direct online sales through breweries and wine clubs make landing pages and first-order offers important, whereas big producers may push store locators and retail partners. Seasonal peaks around holidays, summer and sporting events shape creative calendars. Reviewing ads across competitors in your segment shows which angle, such as heritage, flavor adventure or gifting, is crowded and which is open.
They focus on flavors, limited releases, brewery culture and direct delivery. Brands like Garage Project, Stone & Wood and 4 Pines Brewing use product shots, storytelling and online-order calls to action. Searching a brand in AdLibrary lets you see its active ads side by side, so you can check which formats, hooks and offers it keeps running before you plan your own tests.
Naked Wines, Bright Cellars and Firstleaf explain how they simplify choosing wine, using quizzes, member pricing or independent winemakers, plus an introductory offer to start. Compare several brands in the same segment and note which hooks repeat, since repeated themes usually signal what the market already responds to and where a distinct angle could stand out.
Yes. Platforms and local laws set age-gating and content rules that vary by market. Studying established brands shows how they stay compliant, but check current policies for your region. Save the ads that stand out into a swipe file, then group them by format, hook and offer so your team can turn the patterns into concrete test ideas.
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