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Clean-label shoppers who want sparkling water made with real fruit.
B2C · Ages 25-34, 35-44 · Premium · 201-1000 employees · Mid-market
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See all ads on AdLibrary →Spindrift is a Massachusetts-based sparkling water brand founded in 2010 by Bill Creelman. It differentiates itself as the only sparkling water made with real squeezed fruit — no natural flavors or additives. Sold at Whole Foods, Target, and direct-to-consumer, Spindrift built a cult following through clean-label transparency and earned strong placement at Trader Joe's.
