
Discover Konga's top-performing TikTok ads. Analyze creatives, messaging, and campaign performance.
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See all ads on AdLibrary →Founded in Lagos in 2012 by Sim Shagaya, Konga grew into one of Nigeria's two major e-commerce platforms. Acquired by Zinox Group in 2018 after financial difficulties, the business was restructured into a profitable marketplace with electronics and fashion as lead categories, alongside physical Konga Express stores.