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See all ads on AdLibrary →De Soi is an LA-based non-alcoholic sparkling aperitif co-founded in 2022 by Katy Perry and winemaker Morgan McLachlan. Each can contains adaptogens (ashwagandha, L-theanine, lion's mane) and natural botanicals, positioned as a sophisticated wine alternative for the sober-curious. The Katy Perry co-founder story drove significant launch press coverage.
