
Discover Old Spice DTC (P&G)'s top-performing Facebook ads. Analyze creatives, messaging, and campaign performance.
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See all ads on AdLibrary →Old Spice, owned by P&G since 1990, sells deodorant, body wash, and grooming kits direct via oldspice.com alongside mass retail. The brand's advertising is defined by absurdist humor and viral video creative that has generated billions of impressions.