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See all ads on AdLibrary →Oats Overnight was founded in 2016 in San Luis Obispo, CA by Dave Bacon. The brand sells pre-portioned high-protein overnight oats designed to be shaken in a blender bottle — a format innovation that created a new breakfast occasion. The subscription-first DTC model drives some of the highest LTV metrics in the better-for-you food category. Also searched as Oats.
