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See all ads on AdLibrary →Chobani was founded in 2005 in Norwich, NY by Kurdish immigrant and refugee Hamdi Ulukaya, who bought a defunct Kraft yogurt plant for $700,000. The brand grew to overtake Yoplait as the US's top-selling yogurt brand and reportedly reached $1.5B+ in revenue. Ulukaya's values-led leadership and refugee support work are central to the brand's identity.