
Discover Asphalte's top-performing Facebook ads. Analyze creatives, messaging, and campaign performance.
Men who vote on products and prefer pre-order, waste-free clothing.
B2C · Mostly men · Ages 25-34, 35-44 · Mid-market · 51-200 employees · Small business
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See all ads on AdLibrary →Asphalte is a Bordeaux-born French DNVB founded in 2016 by William Hauvette and Johann Romefort. The brand manufactures exclusively on pre-order, only producing items that community members have voted for via surveys. This model eliminates overstock, reduces waste, and achieves a 75% customer repurchase rate within 24 months — widely cited as the most customer-centric menswear model in France.