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See all ads on AdLibrary →3CE (3 Concept Eyes) is the makeup brand of Korean fashion label Stylenanda, acquired by L'Oréal in 2018 for approximately $400M. Founded by Nana Yoon, 3CE pioneered the Instagram-pink aesthetic in Korean makeup, offering lip products, eye looks, and base makeup that defined a generation of K-beauty visual identity. Now distributed globally through DTC and Sephora. Also searched as 3CE.