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Larry

Articles by Larry

Ad intelligence ROI cost math balance scale weighing tool cost against creative wins
Advertising Strategy,  Competitive Research

Ad Intelligence ROI: Cost Math for Marketing Teams

Ad intelligence ROI, written down: honest tool and time costs, four value levers, and worked EUR math at three team sizes, plus when to skip it.

Market entry ad research dashboard with world map and ad creative cards under a magnifying glass
Competitive Research,  Advertising Strategy

Market Entry Ad Research: Look Before You Spend

Market entry ad research workflow: size ad activity by geo, find local competitors in the local language, decode format norms, build the entry brief.

Streamlit marketing app for ad research: dashboard with sidebar filters and ad creative grid
Guides & Tutorials,  Platforms & Tools

Streamlit Marketing App: Ad Research in ~150 Lines

Build a Streamlit marketing app for competitor ad research in ~150 lines of Python: sidebar filters, cached API search, ad grid, watchlists, CSV export.