Discover Wild Deodorant's top-performing Facebook ads. Analyze creatives, messaging, and campaign performance.
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See all ads on AdLibrary →Wild was founded in 2019 by childhood friends Freddy Ward and Charlie Bowes-Lyon in London. The brand launched a refillable natural deodorant with a compostable aluminium case and plastic-free refills delivered on DTC subscription. Wild expanded into body wash, hand wash, and lip balm before Unilever acquired the brand in 2025.
