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See all ads on AdLibrary →Très Bien is a Malmö-based menswear boutique and own-label brand founded in 2003. Starting as a curated multi-brand physical shop, the brand has grown a global DTC following through editorial credibility (the Très Bien Journal), a highly respected branded product line, and a multi-brand e-commerce shop trusted by the global menswear community. Also searched as Très.