Discover Snif's top-performing Facebook ads. Analyze creatives, messaging, and campaign performance.
Online fragrance shoppers who want to sample before committing to a full bottle.
B2C · Ages 25-34, 35-44 · Mid-market · 11-50 employees · Small business
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See all ads on AdLibrary →Snif is a New York-based DTC fragrance brand founded in 2020 by Phil Riportella and Bryan Edwards. Its try-before-you-buy model — send sample kits, keep what you love, return the rest — solved the fundamental barrier to online fragrance shopping and drove the brand to nearly $40M in sales, with a subsequent Ulta retail partnership.
