
Discover Ridge's top-performing Instagram ads. Analyze creatives, messaging, and campaign performance.
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See all ads on AdLibrary →Ridge, founded in Los Angeles in 2013 by brothers Daniel and Paul Kane, makes minimalist metal wallets and accessories sold DTC. The brand scaled to over $100M in revenue largely through consistent, high-volume podcast mid-roll ads and YouTube creator partnerships, becoming a benchmark DTC performance marketing case study.