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See all ads on AdLibrary →Maëlys Cosmetics is a New York DTC body-care brand founded in 2017 specializing in body-firming and sculpting products targeting specific areas (belly, butt, thighs). The B-FLAT belly firming gel is the brand's hero product. Aggressive Meta and influencer paid social drove 100%+ DTC growth in 2024. Available at Sephora, Amazon, and DTC. Also searched as Maëlys.
