Discover Lume's top-performing TikTok ads. Analyze creatives, messaging, and campaign performance.
Social-media-savvy adults wanting stronger odor control across the whole body.
B2C · Ages 18-24, 25-34, 35-44 · Premium · 51-200 employees · Small business
Get unlimited access to analyze competitor ads, save creatives, and discover winning strategies.
See all ads on AdLibrary →Lume is a personal care brand selling whole-body deodorant marketed as effective on multiple areas of the body, not just underarms. It grew primarily through direct-to-consumer online sales and social media marketing before expanding into major retail. Lume's positioning centers on odor control beyond traditional deodorant use cases.
