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See all ads on AdLibrary →Levi's is an American denim brand founded in 1873 by Levi Strauss, widely recognized as the originator of blue jeans and a foundational name in casual apparel. The company sells jeans, jackets, and casualwear globally through its own retail stores, department stores, and e-commerce. Levi's advertises broadly across Meta placements as part of its global marketing.