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See all ads on AdLibrary →Joybird was founded in 2014 in Los Angeles by Alex Del Toro and co-founders, offering customizable mid-century modern upholstered furniture in bold colorways manufactured in Tijuana, Mexico. With $55M in annual revenue, the brand was acquired by La-Z-Boy in 2018 — La-Z-Boy's move to reach millennial buyers via DTC. Joybird operates independently with showrooms alongside its DTC channel.
