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See all ads on AdLibrary →Ernesta is a premium configure-and-ship custom rug brand co-founded by Peloton co-founders Graham Stanton and Yony Feng, launched in September 2023 after raising a $25M Series A pre-launch. The brand lets shoppers select size, shape, and material with direct shipping, disrupting the fragmented rug market with a Peloton-style DTC premium positioning and tech-enabled fulfillment.
