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See all ads on AdLibrary →Curel was launched by KAO Corporation in Japan in 1999. Built around ceramide-replenishment technology for sensitive and atopic skin, the brand has grown into one of Japan's most trusted pharmacy skincare lines. Curel's Intrace Ceramide formulation supports the skin barrier from within, positioning it alongside Western sensitive-skin brands like CeraVe and La Roche-Posay in global markets.
