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See all ads on AdLibrary →Bucherer is a Swiss luxury watch and jewellery retailer founded in Lucerne in 1888 by Carl Friedrich Bucherer. With 100+ stores in 50+ cities, it is the world's largest luxury watch retailer. Acquired by Rolex in August 2023, Bucherer continues to operate independently, with a growing certified pre-owned DTC channel and e-commerce expansion. Also searched as Bucherer.
