Prime is a highly popular hydration brand offering sports drinks and energy mixes packed with electrolytes, B vitamins, and coconut water.
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See all ads on AdLibrary →Prime Hydration is a sports and hydration drink brand co-founded by content creators Logan Paul and KSI, known for its electrolyte beverages and energy drink line sold through major retail and convenience channels. The brand built rapid consumer awareness through social media and influencer-driven marketing. Prime advertises across Meta placements to reach its youth and young-adult audience.